We’ve moved


Thanks for stopping by – but we have moved now over to http://jamespoulter.co.uk where you can find the updated version of Sunday Latte Lamentations for Social Media News, Poetry, Ramblings and general frivolity.

Thanks for reading and your continued support and constructive criticism!


the slushpile

Here is a little ditty I wrote this morning attempting to get the attention of a little poetry publishing house.

If you are that publishing house and are now reading this – then haha… It worked.

the slushpile

some would question
whether this is wise
to somewhat ruin the surprise
of what is to come
when you look round the corner
and see the lyrics buried
in my tiny eyes.

but reach out I must
to cast my wears
upon the slush pile
with the rest…
…why is there no rest
for those who would rather toil
than smile.

so here is my work
the chicken scratching
of my finger tips
that may be worth
a penny to the masses
and if it turns out not
they can come after me
with their fiery whips.

How to look after your mummy bloggers

Following on from my post yesterday about our morning spent with Huggies and some of the UK’s finest Mummy Bloggers, I thought I would just share this video from @glowstars.

Just to caveat, I am not reposting this just because we got a glowing review, but because her perspective on how to engage with Mummy bloggers shines a light on a lot of the rubbish PR attempts that we have seen in recent months.

Thanks again to @glowstars @YoungMummyUk and @Kellyfairy for coming along.

more about “How to look after your mummy bloggers“, posted with vodpod

The Value Of A Blog

So I have finally succumbed to the idea of setting up my blog in a little more personalised state.

So if you head over to http://jamespoulter.co.uk you will find “Sunday Latte Lamentations” in a somewhat under construction phase.

I am setting up on WordPress (hosted by lovely fellow @leesmallwood – a thoroughly decent chap) . Which obviously means a overhall of themes and widgets, but also a re-evaluation of why I blog, what I blog and how I blog.

After a lovely morning spent down in Kent @ Huggies HQ (Client: Kimberley Clarke) meeting some of the UK’s finest Mum bloggers (@glowstars @YoungMummyUk @Kellyfairy to be precise) really made me think.

I started out blogging as a way of documenting my thoughts and poetry that I began writing in a more serious fashion about 3 years ago (hence the title of this blog – spurred by a poem I wrote by the same name). It really was just the thoughts, ideas and melody that roll out of the life rhythm that is being a Londoner. However over time that changed and moulded into what my blog is today, an amalgamation of social communication-marketing-culture thing, with a quasi-Christian slant on the world. Which interestingly is never what I set out to be about, it just kind of happened that way.

After chatting to the Mums this morning it appear that my experience is not to dissimilar to a lot of bloggers out there, we all start with a passion, a realisation that others might give 2pence about our thoughts, and a desire for a connection with those who share that passion, but over time things get in the way that dilute that (SEO, Google Analytics, #tags).

By no means am I saying that this dilution is a bad thing, I think is just inevitable, however I do wonder what it is that keeps people like you coming back to read these musings.

So that leads me back (kind of) to where I began, as I re-evaluate the way I blog I would love to know why it is you read what I write. What topics interest you, what would you like more of or less of? Or do you honestly just end up clicking inanely on whatever tweetdeck serves you up? (I know I am guilty of that).

I am not out just to please the crowd, but if writing, blogging, journeying, or whatever you call it is truly about passions, and a desire for connection, then it’s always nice to know what you connect with, what you are passionate about, what makes you tick.

So please – let me know.

#SMWF Photos


Some pics taken at #SMWF from my Kodak Zi8. Sorry for crappy lighting on some!

Monday Musings: The Gutenberg Effect

Morning All. Welcome to your Monday. Here are some digital nuggets to sink your little nashers into for the week of March 8th.

Kicking off with a video spotlight: How The Interenet is Changing Advertising.

This cracking little “epipheo” presents captures very succinctley something which as been nagging at my brain for a while. Something I like to call “The Gutenberg Effect“. For me the technological shifts that have truely rocked the world have always brought about a new way of thinking and with that new way, an outburst of creativity has spread like wildfire.

Looking back to creation of the printing press, what Gutenberg achieved was not only a technological shift, but a cultural one that allowed people for the first time to hold the printed word in their hands and read it for themselves. A technology that was a key driver in the cultural shift that ultimately ended up becoming The Reformation.

We have seen this process repeat throughout recent history with the creation of commercial radio springing up from the creativity of HAM radio set users in the early 20th century, and then far more recently in the boom of satellite television. Each has created a shift in the way we communicate with one another. Each has demanded something new of the sender and recipient of communication. With print it was undivided attention. With radio it became a background medium, with TV a shared collective experience.

The internet in general, but increasingly the social web provides a different form of communication. A new kind of shared experience, that is not media specific, time specific or geography specific. An experience that is neither broadcast nor narrowcast. Yet is still a shared experience, but that experience is fundamentally different, as for the first time the way in which that experience is consumed lies in the hands of the recipient, NOT the sender.

This means big things for the advertising and marketing industries. It means a change of mindset, a different thinking is required, as we can no longer control or stipulate that a communication has to be consumer OUR way. But be open to the fact that our communication will be consumed, when, where and how the recipient wants. The sooner that marketers get that this shared experience is a movable typing twittering tubing experience, not a media experience, the better.

More on that in the coming weeks…

in other news…

A fantastic dissection of HootSuite for the unitiated from my chum Gemma Went

10 Great Newbie Twitter Mistakes Made By Businesses from Mike Johansson on Social Media Today

And a great presentation from Coca-Cola on Social Media care of Robin Grant @ wearesocial

Monday Musings: #Like Minds & Social Communications

Welcome To Your Monday. Here are some musings for the week of March 1st (eek – it’s here already) 2010.

We kick off today with a couple of summaries from the fantastic #LikeMinds summit, which took place down in Exeter, England on Friday and Saturday last week. We Are Like Minds is a very interesting blend of business, culture, technology and marketing – all connected by (to use Mr Blanchard‘s term) – Social Communications (we are ditching social media for now…). You can check out Olivier’s summary of the summit here. After much internal debate (and some nagging from @drewellis) I had to turn down an invite, which may in hindsight been a mistake – as it looks like all involved had a great time, evidenced by the enthusiasm of my friend Gemma Went‘s summary of the conference here.

#likeminds 2010
The Like Minds 2010 Team (via @thebrandbuilder)

Just to take up Olivier Blanchards point, as I think he has got it as close to right as we can at the moment, “Social Communications” may be an important change in our vernacular – as he make a very well made (and succinct) point – it was never about media in the first place. I truly believe we are not far away from (as I mentioned last week) that social “media” is going away. What we are seeing around us at the moment is not too dissimilar from the evolution of the printing press, radio, television or telephony, merely an evolution of communications.

We are right to point out that there is something of a cultural phenomenon going on here though, so for now to keep the “social” bit attached to the term seems appropriate, as this is a fundamentally different method of communications that what we have seen before, particularly in the business world. Never before has such a freedom of interaction been allowed to foster in business culture, navigating between hierarchy and rank to just connect people to people – finding like minds. That is something different. So for now “social communications” will have to do.

In other news:

“What the Hell is Social Media?” (Good question in the light of the above!) – A great little video wung its way into my reader this week via fellow Surbitonian and all round good guy Rax Lakhani.

A great explanation of integrated communications in the form of “The Big Social Media Marketing Plan” (or should that be communication?) from the pen of Penn Olson

And a fantastic productivity tool via @lifehacker called InBox2 which combines email and socialnetworking to better organise tasks and files in a lovely way. One to try out! (Windows only for now sadly, but a good web app for all you Mac’s out there).